Alabama Goods CEO joins Retail Association board

Beth Staula, chief executive officer of Alabama Goods, has been elected to the Alabama Retail Association’s board of directors. Her two-year term began Jan. 1.

Staula and Sherry Hartley founded Alabama Goods in 2007 as an online store selling Alabama-crafted items as corporate gifts. The business partners have since added two brick-and-mortar stores, the first in Homewood and the other in Huntsville. The certified women-owned business, which employs 32, is expected to open a third store in the late summer or early fall in Hoover. A separate operation center fulfills gift orders for their ever-growing online presence and corporate sales.

Alabama Goods sells pottery, jewelry, bath and body products, towels, leather goods, glassware, T-shirts, hats, books, gourmet food and more, both individually and in gift baskets. Staula and Hartley were named Alabama’s 2021 Gold Retailers of the Year in the Annual Sales $1 Million to $5 Million category. Alabama Goods has been an Alabama Retail Association member since 2013.

Staula has a degree in fitness management from Mississippi State University and a master’s degree in physical education from the University of Northern Colorado.

ARA is the only organization that advocates on our behalf to improve the political climate for Alabama businesses,” said Staula.

>> Full list of ARA directors

The Alabama Retail Association represents retailers, the largest private employer in the state of Alabama, before the Alabama Legislature and the U.S. Congress. Our 4,300 independent merchant and national company members touch almost every aspect of daily living. Whether voicing the retail view when public policy is made, educating members about issues that impact them, negotiating rates for benefits and services or communicating the retail story, the Alabama Retail Association and its members are better together.

MEDIA CONTACTNancy Dennis | 334.551.0643 | 800.239.5423

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